From Creator, Ron Petrovich
Our Target Audience
I Am
a Woman And I Know Football DVD teaches football for girls and football for
women. Our approach works for youth football, high school football, college football or professional football.
My Background
I am
a former television producer and news manager. For more than 25 years, talented colleagues taught me how to write visual,
compelling news and sports stories, which include a lot of high school football, college football, and NFL football coverage.
A lot of Women Helped Us Reach Our Target
More than a dozen women of all ages and backgrounds collaborated with award-winning television
producers, photographers, editors, actresses, coaches and players to deliver a DVD that entertains and
teaches.
Women
Wanted Football Explained Clearly
My wife and I are proud parents
of college-aged daughters who wanted to learn football. During our research, we discovered that many women
seek a better understanding about rules and basics. These women who wanted to know included moms, grandmothers,
women who never played sports, cheerleaders, and former cheerleaders.
| Mantha And Alexis Became Football Smarties |
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| Learning About Football Tackling Dummies |
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Football Players On
Location
Most of this football DVD production was filmed in eastern Pennsylvania at
Kutztown University, http://www.kutztown.edu home of the Golden Bears.
Players Stepped Up To Teach And Make It Interesting
For Women
Players Shane Kadlac, Keith Massey, Jason Henshaw, Miles Scott, Mike Dietrich, Ryan Kemmerer,
Jared Haas, Craig Croman, Andre Fisher, Sam McKellar, and Mike Clark clearly demonstrated plays and real game situations.
School Officials Were
Fantastic
Athletic Director Greg Bamberger, Coordinator of Media and Information Josh Leiboff, and Coach
Raymond Monica generously delivered credibility.
Associate Professor Leonard
J. Barish was instrumental in securing actual game footage for this DVD.
Women Compliment This Program
Women
who viewed this DVD said the players were excellent instructors and were very funny.
Thank you to everyone at Kutztown for their help.
| Kutztown University football players helped teach |
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| Our football lessons are for beginners, girls, women |
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Early Reviews
Are Positive
Beginners
say that this is a great teaching tool, while experts agree that our unconventional
methods convey key elements while entertaining and explaining football for women and girls. In this little video
snippet (below) our teachers explain how rule breakers are punished.
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Our DVD Helps Women
Understand How the Football Moves Down The Field
A woman who viewed our DVD said she never knew the expression,
finding the holes.
After watching this lesson, she knows how the offense and offensive line make this happen.
Click below.
Just
look how smart Renee' Lorenzetti looks during the filming of our football for women DVD. (picture below)
She was one of our talented crew, and has performed at the Civic Theater http://www.civictheatre.com in the Lehigh Valley of Pennsylvania.
| Renee showed how women can learn football |
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| She is a woman and she knows football |
Our friend and gifted host Kate Oswalt, (who has held the lead in plays at
the Civic including Rocky Horror Picture Show and Tick Tick Boom) recruited Renee as well as Traci L. Ceschin, Patricia Welle,
Melissa Haas, Will Morris and Starlitt Navarro. Actress Courtney Mitchell joined us from Center Valley Pennsylvania's
DeSales University http://desales.edu Theater Program.
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These talented, funny actors carried themselves professionally and
boldy offered intelligent production improvements while on location.
Focus
groups who reviewed I Am A Woman and I Know Football applauded the performance of the team that
makes this DVD so educational and memorable.
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| Starlitt learns how to kick footballs |
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| DVD teaches basics to women, girls beginners |
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